Ephemeral Dyadic

Ephemeral Dyadic is a perfume project founded by artist Sinan Saul in a small art studio in the industrial area of Istanbul.

The main idea behind the project is to explain that external objects such as scents are ephemeral, while internal events such as our emotions and memories are permanent. The name 'Ephemeral' reflects this idea as it means 'temporary' and 'Dyadic' represents the relationship between two subjects. This concept emphasizes the bond between the fragrance and the wearer.

DISCOVER

Le Persona

Le Persona is a fragrance house inspired by the ancient idea of the persona—the mask worn not to hide, but to reveal. In Greek theater, masks gave form to character, emotion, and transformation. Le Persona reimagines that power through scent, inviting you to uncover a new facet of yourself with every fragrance. Each creation tells the story of a distinct persona, brought to life through evocative compositions and world-class perfumers. As the collection grows, Le Persona continues to explore stories and identities that resonate across cultures, turning fragrance into a personal act of transformation.