Mancera was created in 2008 by the creators of Montale perfumes and one of the biggest perfume distribution companies in the Gulf States, AL ATHAR. The brand's name was chosen to work well globally, and its olfactory signature is designed to please both Western and Eastern perfume lovers. Mancera sources the most exquisite ingredients to create intense fragrances, combining the best of Western and Arab perfume traditions. The brand's luxurious Art Deco packaging features a custom-built glass bottle by Luigi Bormioli and a distinctive pattern designed by Mancera.