Etat Libre d'Orange I Am Trash Eau de Parfum
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THE MOST WANTED SCENT MADE FROM THE UNWANTED | Alternative fragrance power-house Etat Libre d'Orange has partnered with the leading fragrance manufacturer, Givaudan, and the award-winning creative network, Ogilvy, for a revolutionary new fragrance launch: that sets a new relationship between waste and luxury, a gratitude for our beloved planet.
I Am Trash is predominantly made of ingredients that have already been distilled (for other perfumes or products) and would normally be discarded. However, with the groundbreaking process of upcycling, the ingredients are now being distilled for a second-time, for a new life. The result is brand new facets of reused ingredients that bring together the most wanted scent from the most unwanted ingredients.
Six of the ingredients of Etat Libre D’Orange I Am Trash are upcycled, most notably the Apple Oil (derived from fruit waste of the juice industry, destined to become animal feed), the Rose NeoAbsolute (extracted from apparently exhausted rose petals, distilled for a second time), and the Cedarwood Atlas NeoAbsolute (product of a second distillation of cedar wood chips, before they are turned into fuel).
- Eau de Parfum
Details
Fragrance NotesRose, Apple, Cedar, Akigalawood, and Iso E Super,
StyleWoods
PerfumersDaniela Roche Andrier
ConcentrationEau de Parfum
Year Released2018
GenderNeutral
Etat Libre D'Orange
ETAT LIBRE D'ORANGE is a Paris-based perfume brand that was founded in 2006 by Etienne de Swardt. The brand is known for its provocative and unconventional approach to fragrance making, challenging traditional notions of what a perfume should be. Each fragrance is designed to tell a story and evoke a particular mood or atmosphere, often pushing the boundaries of what is considered socially acceptable in the world of fragrance. With a focus on high-quality ingredients and a commitment to creativity and innovation, ETAT LIBRE D'ORANGE has gained a dedicated following of fragrance enthusiasts who appreciate the brand's audacious and irreverent approach to scent. The brand's fragrances range from bold and daring to subtle and understated, often featuring unexpected combinations of notes and ingredients.
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